iMedia UK Summit, 2013 - Overview
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Are you part of the marketing and media elite?
A message from Ian James, Chief Digital Officer, Starcom MediaVest and Chairman of the iMedia Digital Summit 2014:
"The iMedia Summit promises to bring together the brand, agency and publishing elite to debate the most prescient issues faced by the industry in 2014 and network in a relaxed closed-door environment. We're expecting some lively 'Chatham House' style debate on everything from global media planning and branding to digital transformation and talent infrastructure - a must for senior marketing and media execs in Europe and beyond."
Cutting-edge content, unrivalled networking
The iMedia ethos is simple - bring together a cherry picked audience of the most senior brand, agency, publishing and VC decision makers to tackle common challenges, share ideas and network, in a relaxed, closed door environment - this year the historic and exclusive home of BAFTA at 195 Piccadilly, London.
Featuring a full twin-track conference tackling the big issues in digital marketing and media, round-table discussion groups, a networking dinner and the legendary iMedia Social, the Summit is the perfect place to talk digital, learn form the best in the business, discuss challenges, share successes, discover new technologies, evaluate the latest opportunities, network and have fun - plus its free for qualifying digital leaders.
The conference: Touch, Engage
This year, we have split the programme into two distinctive tracks designed to dig deeper into the issues that matter to your role and business:
Touch will tackle everything you need to know about efficient targeting and meeting the expectations of your customers in a digital world.
Featuring a series of keynotes, high level panel debates and cutting edge campaign case studies delivered by world class industry speakers, Touch is the perfect resource to inform your targeting, data, advertising, programmatic, real time and multichannel strategy.
Engage will reveal how the most dynamic brands are using video, native advertising, mobile and social tools in their multichannel marketing.
You will hear how top brands are creating more engaging content-driven campaigns across a range of platforms, devices and territories - a must for forward-thinking international marketers and publishers alike.
Attendees will come together at several points for a series of keynote sessions on issues including global media trends, agency consolidation and innovation - scroll down to see some of the people who will be sharing insights on the hot industry topics in 2014.
Here's what some delegates thought from 2013:
"Great opportunity to meet with genuine thought leaders and practitioners"
Chris Ellis, Group Digital Marketing Manager, Belron International
"I hadn't heard of the iMedia summit before this, but if the quality of speakers and collection of brands I had the pleasure of seeing is anything to go by, I'll definitely see you guys at iMedia events in the future."
Ricc Webb, Head of Social Media Experience, Nokia
"I enjoyed the Summit very much - really good knowledgeable crowd and interesting content.
Alan Boughen, SVP, Global Search Director, Havas Media
For more information about attending, speaking or sponsoring 2014's event, please contact Daniel Brain, Content Manager on firstname.lastname@example.orgLatest speakers:
Esohe is a media veteran with 13 years of experience starting agency side before moving to L'Oreal. Esohe joined L'Oreal as VP of Digital Media before becoming head of Digital Marketing and Content at The Body Shop, a move that saw her relocate to London. Esohe will be sharing L'Oreal's approach to multichannel marketing on a global scale.
A rare speaking engagement for the man responsible for media and sponsorship strategies across all ABinBev brands in Western Europe including Budweiser, Stella Artois and Beck's. Ken's 3 years in the role has seen him specialise in multinational digital strategy and using disuptive technology to enhance consumer relationships.
Stacy is Vice President, International Social Media Strategy and Digital Partnerships at American Express, where she is charged with leading the company's key international digital partnerships. Stacy will reveal how the global finance brand uses partnerships and online content in multinational campaigns.
Americo manages the Shell Media strategy and budget globally and is also responsible for all the digital media buys, ad verification and ad serving. He focuses on leveraging and maximising the impact of bought, earned and owned Media through integrated communications planning. Americo will join a panel of brand, agency and publishing leaders in a discussion of the latest trends in global media buying.
Bertrand joined Argos as its first ever Digital Director in July 2013, moving from EMI where he was EVP for Digital. His role at Argos is central to bringing to life the retailer's transformation strategy to become a digital retail leader and make its digital channels - online, mobile and tablet - the primary experiences for customers alongside the national store network. Bertrand's presentation will provide the inside-track on how Argos is building its multchannel retail and technology future.
Will is Vice President of Advertising, Europe for BuzzFeed, and is responsible for all advertising partnerships and operations in the region. Prior to BuzzFeed, Will worked at The Wall Street Journal, looking after key advertiser initiatives, research and thought leadership as well as in a variety of roles at The Economist, AOL and Report International, a media consultancy. Will will join a panel of brands and pubishers in discussion on latest content marketing and native advertising trends.
Ian will be chairing this year's Summit and few people are better placed to ensure the event stays focused, on point and engaging for the brands, agencies and publishers alike. Ian is a digital veteran having held senior roles at Bacardi Global Brands and Aegis before joining Starcom MediaVest, where he is currently Chief Digital Officer.
Join the digital elite
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5 Reasons You Can't Miss This
- Network with the most influential brand marketers and agencies
- Get the latest perspectives, insights and research from industry thought leaders and top practitioners
- Receive actionable information during our main stage content
- Trade tips and strategies at our intimate roundtable discussions
- Gain access to iMedia's People Connection, a private social network for iMedia Summit attendees